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Here's What This Is About....
The amazing (true) story I’m about to tell you will not only shock and delight you, but will undoubtedly revolutionize how you attract high-quality referrals and new patients and substantially increase your margin of profit. The story involves a grizzled and grumpy old German guy, a dump truck, a near-death experience and one of the most valuable lessons I’ve ever learned in business. A lesson that has been directly responsible for $7.3 million I made in the last 10 years of private practice and over $25.7 million for my clients over the last 7 years, 4 months and 11 days.
But before I tell you my amazing story I want to cover some important facts. You and I both understand that there are a ton of so-called “experts” out there telling you and other dentists the wrong way to generate high-quality referrals and new patients. Most of the programs they’re promoting are a disaster and do more harm than good for your practice. Over the course of 15 years and 7 months of private practice I’ve made all the mistakes… but I've also discovered how to generate an additional 11-17 (and more) high-quality referrals and new dental patients consistently and successfully each month for your dental practice… without the use of advertising.
Do you think I’m exaggerating or over-stating how effective my systems and strategies can be? With so many companies and individuals claiming to have the “best” program available in the Dental profession I’d have my doubts too.However, I can assure you that if anything, I am understating the facts about my System, the Mass Referral 2.0 event where I reveal it and how it can help you generate an additional 11-17(and more) high-quality referrals and new patients each month… without advertising… and without stress.
As you’ll discover in just a moment, I’m 110% confident that what I reveal at Mass Referral 2.0 will exceed the promises in this letter . I want you to have an ironclad, unwavering confidence that you are making a wise decision for yourself and your practice by attending. So I’m going to go way, way, out on a limb for you by not only guaranteeing the fee you pay to registrater and attend, but I'm also offering to pay your registration to another dental seminar.
"If at the end of the day you’re not astonished and thrilled with the event… or unhappy with the seminar for any reason I’ll hand you a $997.00 check as promised, and we part as friends."
I’m proud of what I’ve helped our clients achieve to date in their practices and if you’re in that same ELITE group of dentists (who understand that having systems and strategies in place for generating quality new patients and referrals is essential for your practice to thrive) I’m 100% confident that I can help you achieve similarly amazing results in your practice, too.
That’s why I’m willing to put myself on the ultimate “hot seat” at the Mass Referral 2.0 event and deliver like you have never been delivered to before – or you “fry me” big-time. As the only person in the Dental profession who protects my seminar attendees with a zero-risk guarantee, I’m either 100% crazy or I possess strategies and systems that all Dentists lust after.
Here, finally, is your opportunity to learn the “world-class” secrets and strategies for generating an additional 11-17 (and more) high-quality referrals and new patients each month that only a handful of lucky Dentists even knew existed a short time ago… but I have to warn you that waffling, waiting, or procrastinating may result in you being locked out because the event is…
Filling Up Quickly!
Still, everyday, more doctors are registering. IF YOU MESS AROUND MUCH LONGER YOU WILL LOSE OUT – and there’s nothing I can do to make more room. (TheGreat Wolf Lodge has informed me that they DO NOT have a bigger room available and time for you is running out).
At this event you’ll discover how 18.3% of Dentists are consistently attracting an additional 11 to 17 (and more) quality new patients and referrals each month… In this slow economy… Without advertising… Without ever sacrificing their integrity…While greatly improving their professional image… and How You Can Too!
Who Else Wants A System That Shapes Your Patient’s Perceptions and Directs Their Actions… So You Never Have To Sell?
If you’re like most Dentists you realize that it’s incumbent to provide the highest quality treatment possible to your patients, but the reality is simple: Steady growth and profit are limited when you don't have enough high-quality new patients and referrals coming in.
When seeking referrals from existing patients you and your staff are often placed in the position of being in "sales mode" which is uncomfortable and unpleasant for everyone involved. Dental marketing and practice management systems in use over the last 10-15 years have been designed in terms of consumer “needs.”
Current neuroscience and social psychology research, however, demonstrate that what matters more when it comes to consistently generating high-quality new patients and referrals for your dental practice is how you manage the unconscious associations of your patients, help them overcome unconscious fears, and avoid uncomfortable confusion.
By gaining an in-depth understanding of neuroscience and social psychology research that has emerged in recent years Mass Referral 2.0 has been able to create systems that leverage advanced social proof techniques for use in (in-office and offline) communications that mold your patient's desire to refer others in a predictable and positive way. This is achieved without you or your staff being perceived as selling anything.
By implementing simple, yet powerful communication strategies you can create patients that both support you and have a strong desire to support your practice. It then becomes relatively simple to give them the tools needed to successfully refer others.
The skill sets and systems involved in achieving these outcomes are counter-intuitive and exclusively revealed at Mass Referral 2.0 seminars.
Plugging The Holes In Your
Bucket
Are you aware of the various areas in your practice that can be causing the loss of existing patients and referrals? What checks and balances should be in place to prevent this from happening?What "red flags" should you be looking for? Plug these holes and patients will have a greater like and respect for you resulting in greater patient retention and more high-quality referrals for your practice.
Integrating staff for success: A critical factor for success in integrating a system that produces high-quality referrals and new patients into your practice is staff participation and in-depth knowledge. Your dental assistants, hygienists and front desk staff must be involved. Mass Referral 2.0 reveals how together...you and your team can excel.
81.7% of Dentists report that they don’t see as many referrals and high-quality new patients as they want each month in their practice. 78.2% of these Dentists continue by reporting that they operate without a systemized process for finding and attracting these patients but would consider using one if available.
Following the Mass Referral 2.0 experience, you will be convinced that you are at the cusp of a life-changing practice evolvement; once the Mass Referral 2.0 System is applied in your practice.
ReferralRx®
Joint Venture Auto-Referral System™: The most valuable asset you own in your practice is the relationship you have with your existing patients.Lose your equipment or building in a disaster and you can practice in another location… Lose your health and you can hire an associate. Lose your patients and your practice is gone.
I learned this lesson first-hand after being involved in a head-on car crash with a dump truck. I was unable to walk, let alone treat patients for over 12 months. By the time I was able to return to my practice, my savings were gone. I ended up losing my staff…and as a last resort had to file bankruptcy to keep from losing my home, my cars, my practice (and all my equipment).
One day I felt like I was on top of the world and in less than a year I had lost almost everything.Thankfully, I had been mentored by a grizzled, (and grumpy) old German dude, Joe Wiemann before my accident. Joe had come to America with $100.00 in his pocket at the age of 17. Joe was a hard worker… but more importantly he was a “smart” worker. By the time he was 25 he was a millionaire.
Joe taught me the power of “leverage” as a means to rapidly grow my practice using the old, almost forgotten secret of strategic joint ventures. Thankfully I had been wise enough to act on his advice and just prior to my accident I had created a half dozen or so joint venture relationships.
By implementing what Joe taught me I was able to participate in several promotions with my joint venture partners and in less-than four months after returning to a practice that was literally on life-support… I was seeing more patients than I had been prior to the accident. Because I had also proactively worked on creating strong relationships with my patients I was able to get over 90% of them to return to my practice.
And the icing on that cake was that the new patients that came in from my Joint Venture promotions were almost all high-quality patients. In essence, they were just like the referrals I got from my existing patients – as they had a relationship with the business owner (my joint venture partner) who referred them in.
One valuable lesson I learned from that experience was that you can generate substantial numbers of high-quality new patients and referrals without having to advertise.
It was from that experience and others that I’ve gained the knowledge to create a system that gives you the tools to generate a dozen or more high-quality referrals for your practice each month from a network of small business owners, professionals, physicians, and corporations through cooperative Joint Venture relationships. In the last 17 years I have used strategic joint ventures to generate 7.3 million dollars for myself and in excess of 25.7 million dollars for my clients.
Here Are Just A Few Powerful Aspects of the Mass Referral System:
§ Endorsed ‘Lift Letter’: Leverage and use the time, money and effort that your Joint Venture partners have invested to create a relationship of trust and confidence with his patients/clients/customers – generates an average of 13-15 quality new patients per mailing.
§ Joint Promotions: When you and a handful of your Joint Venture partners host an event you’ll not only generate new patient referrals from your existing patients who attend, but you’ll have direct access to your J.V. partner’s patients/clients/customers where they can meet you and your staff – and become an instant source of high-value new patients and referrals.
§ Joint Ventures are the fastest and most profitable method for generating high-quality new patients and referrals for your dental practice. Getting your hands on this information alone is worth 10X the amount you invest to attend Mass Referral 2.0!
Patient Testimonial DVD: Generate 1-2 Dozen High-Quality Referrals Each Month Without Advertising or Self- Promotion...Ever
· This powerful tool contains 4-5 minutes of “video shorts” where your existing patients simply sharing their experience they've had with you. Give the DVD to your patients (so they can give it to someone they know) and they’ll never have to feel uncomfortable again to effectively refer new patients to you.
· Your ability to specifically target and generate the type of cases you want to see most will take shape before your eyes resulting in an increase in your average case fee amounts.
· Maximize your professional image and predispose patients to accept your recommendations for treatment before they ever get to your office by leveraging what neuroscience calls social proof. Just imagine the thrill of going to bed a month after attending Mass Referral 2.0, knowing you’ve just deposited an additional $20,000 in your bank account – because this tool has dramatically increased your believability and credibility with new patients!
· Know exactly how to trigger “Instant Influence” in your new patients and referrals by understanding how to push (what social psychologists have labeled the “hottest of hot buttons” of persuasion and influence - greatly reducing their skepticism, fear and mistrust and increasing your conversion ratio!
Patient Appreciation Day & Referral Contest Events: “You’ve Never Seen ‘Word-of-Mouth’ Advertising This Effective”
§ Put a bottle of Champaign on ice and get revved up for some lobster, because you’re going to be celebrating big time when you realize the phenomenal R.O.I. this event will deliver for you!
§ Trigger the scientifically proven law of reciprocitythat will send your patients into “referral overdrive”
§ I’ve coached, mentored or had a total of 1017 doctors attend one or more of my seminars over the last seven years, four months and 11 days and out of that group I have worked with 103 clients personally on this promotion. In each case the patients that attended and I subsequently interviewed were nothing short of astonished at the fact that their dentist appreciated them and had “held an event for them”.
These patients were so amazed by this event that not only did they bring friends (new patients) to the event… but they talked about it (after the event) with friends, family members and co-workers resulting in morenew patient calls for you! Why would you ever want to advertise again when your patients will promote your practice for you?
§ Capture video of thrilled patients and guests – which can be used in your testimonial DVD and distributed online (powerful!)
§ Use the letters and scripts I’ll give you to get local businesses to donate products and services to this event which creates an even bigger “wow” experience for your patients… resulting in more referrals for you.
§ Once the event is over you can use the (2-minute) fill-in-the-blank template I give you to submit a short press-release (with a few pictures) to your local newspaper and also to media distribution sites online (it’s easy). You’ll get super positive (and free) coverage in the local and online media within days which (unlike advertising) is universally accepted as “believable and credible” by the public.
§ The first time I held this even my income increased $1,142,017 the 18-months following this event. The first thing I did was buy a beach house on Sanibel Island in Florida; I love to suck up the cool, invigorating salt air while I’m fishing, playing golf and spending time with my kids - and only those who know how to fill their office with high-quality referrals and new patients can enjoy something this awesome!
ReferralAccelerator®
ü Control the first 3-pages of Google, YAHOO! & Bing search results with S.E.S™ (Search Engine Saturation). Gives you COMPLETE control of your professional image on the Internet by completely eliminating the fear of bogus patient reviews
ü NEW for January 2012: Quickly and Easily distribute 5-Star Patient Reviews on Facebook and your custom Review web site. Lose all of your DemandForce 5-star reviews on Google? Here’s the solution to Google’s attempted monopolization of star-reviews! Getting access to this one application can more than DOUBLE the new patients you generate on the Internet each month… a MUST HAVE for creating a substantial online presence.
ü Say goodbye to slaving away for the paltry scraps the insurance companies give for the services you provide… from here on out you’ll be seeing far more high-quality fee-for-service patients!
ü Patients give reviews before they leave your office as opposed to sending them an email request after they leave. Enjoy a significant increase in the number of positive reviews you’ll capture and all reviews (4 out of 5) or better are immediately routed directly into your custom “5-Star Review” web site and Facebook page. Patient reviews (below 4/5) are NOT displayed allowing you the opportunity to resolve patient conflicts and/or complaints BEFORE you end up losing the patient!
ü With this tool will totally control Google search results by automatically creating, distributing and saturating the web with your content: o Customized coupons for your (practice website/5-star review website and facebook page) o Promotional slide shows for web sites like photobucket.com and flickr.com o Videos that include a custom message, your office phone number and a link straight to your practice web site. o A custom blog for your practice ü And a whole lot more cool stuff that will amaze and delight you!
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Are any of these Dentists any different than you? No, they’re not. They represent Dentists with the same passion and skill you bring to the profession. The only thing they did was put their doubts aside… and give Mass Referral 2.0 a try. For some of them, it cost several thousand dollars to attend – and it was worth every penny.
If you, too, can simply put your doubts aside for a short time, you can see for yourself just what it’s like to start generating an additional 11-17 (and more) high-quality referrals and new patients each month in your practice so fast that your spouse, family members, friends and your competitors will be left speechless.
Mass Referral 2.0 Does Have Limitations – Here’s What They Are:
While the information, strategies and systems I reveal at Mass Referral 2.0 consistently deliver over-the-top results for our clients, our program does have a few limitations. Specifically, this System was designed for Dentists who have been in practice for at least 12-months and have a minimum of 75 patients in their database. If you’ve just recently graduated and are new to practice you’ll want to wait a while before attending.
Dentists who are still living in the days of the 8-track cassette, VHS movies and use dial-up to connect to the Internet will probably not be too comfortable with the online component (ReferralAccelerator®) of my System. If you or your staff members aren’t savvy enough to send an email, or can’t perform a basic Google search then you should also not attend this event. With the limited amount of time we have together, it’s not fair to the majority of docs in attendance to waste time covering such basic information.
Don’t Forget My Double-Your-Money-Back Guarantee!
Here’s how it works: Register and attend the Mass Referral 2.0 seminar on January 13th, 2012 at the Great Wolf Lodge in Grand Mound Washington and if at the end of the event you are not thrilled and delighted with the event, the materials covered or with the speaker (that’d be me) simply come to me and I’ll first apologize, then hand you a $997.00 refund check. Just return all seminar materials to my staff or to me before you leave the hotel and we’ll part friends. No questions asked. No hassles or forms to fill out. No problems at all.
How can I afford to be so generous? Easy – so far, every Dentist I know who has experienced the thrill of these new systems has been using them ever since…with results that – as you saw in the above testimonials – almost defy belief. So I’m pretty darn confident that Mass Referral 2.0 can work magic for you, too.
Think about it: Standing there with a smile on your face, watching the expression on your spouse’s face when she sees the bank deposits grow each week… growing bigger and faster than ever before… that would be something, wouldn’t it?
You bet it would. And you have absolutely nothing to lose with my super-generous Double-Your-Money-Back Guarantee! As a doctor I stake my reputation on my promises. Perhaps more importantly, I’m a business owner just like you – and I honestly want to share these amazing systems for generating high-quality referrals and new patients with you, and I don’t want you to have to worry about getting “taken” or anything. I’ve been “gypped” by so-called experts before and it’s hard these days to find someone you can trust. That’s why I’m being so generous.
So click on the "Register Now" tab, then complete the registration page right now. You have nothing to lose… and man-oh-man, are you ever gonna be happy with your results in a very short time!
Dedicated to Multiplying Your Profits in Practice
Dr. Ken Newhouse
